Apple Ratio

apple Financial Ratios Marcus White Averett University BSA 555 – Strategic Management MBA 3 - 132 Dr. M. Jernigan September 15, 2009 apple reckoner Company is one of the major two computing device manufactures. Apple has been doing better in financially in a down economy, Six financial ratios volition be compared in the midst of Apple and Microsoft. Productivity, efficiency, profitability, debt management , stockholder or market value, and fluidity will be discussed when canvass the two companies. Apple Computer Company specializes in ad hominem computing machines and computer accessories. Apple has produced some(prenominal) increases and is best known for multimedia individualised computers, used in the music and film industry. Many pack may chat Apple as a closing second in the computer market to Microsoft, which has almost eke out control of the personal computer market. Apple made a huge set about forward just a few ye ars past with the release of the iPod, and also latterly with the iPhone. “Apple has many disparate divisions ranging from the laptop and personal computer division, to the music division, to the video and intemperate division, and finally to the server, wireless network, and computer accessories division” (Parson, 2007). Productivity is the measuring rod of make for separately unit of input.

Inputs can range from craunch to capital, while the output is measured in revenues and other arrant(a) domestic product components. Productivity can be measured collectively or by industry to observe trend s in labor growth, track levels and techno! logical improvement. Productivity is calculated by total gross sales divided by number of employees (Investopedia, 2009). For Apple we pose: 34.862/32,000 = 1,089,437 per employee (Forbes, 2009). For Microsoft we have: 58.437/93,000 = 628,354 per employee (Forbes Apple is more productive than Microsoft in this area. Apple’s employees’ produce almost double Microsoft employees productivity. This makes...If you want to give a full essay, order it on our website: OrderCustomPaper.com

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